Understanding Business

Role of Business in Society

  • Factors of production, ie land, labour, capital, and enterprise.
  • Production of goods and provision of services, eg non-durable, durable, assets.
  • Consumption of goods and services.
  • How businesses satisfy human wants and create wealth.
  • How businesses operate in sectors of industry – primary, secondary, and tertiary.
  • Different sectors of the economy, ie private, public, and third.

 

Customer Satisfaction

  • How businesses maximise customer service.
  • How businesses measure customer service.
  • Why customer service is important for business success.

Types of Business Organisation

  • Ownership, control, decision-making, advantages and disadvantages of different types of organisation:
    • Sole trader
    • Partnerships
    • Private limited companies
    • Local government organisations
    • Social enterprises
    • Non-profit-making organisations/charities/voluntary organisations
  • How enterprising skills and qualities help business development, eg decision-making, determination, creativity.
  • Business plans documenting how organisations intend to operate and develop.

Objectives

  • How objectives affect the operation of, and decisions made in, the different types of organisations listed above:
    • Profit
    • Provision of a service
    • Social responsibility
    • Survival
    • Customer satisfaction
    • Market share
    • Enterprise/innovation