The Bear and the Hare – behind the scenes
The Bear and the Hare Making of…
Audience – remember to be specific – what appeals to that audience in that episode?
Everyday uses and pleasures
Strategies of audience appeal and interpretations
Target audiences
Reception and influence
Institution – X Factor
Marketing and promotion
Branding, brand identities, brand image
Distinctiveness and audience appeal
Competition
Cross media campaigns
Schedules and ratings
Audience research and targeting
Distribution / Point of sale
Regulation and control
Self regulation v. external regulation
Codes of practice and monitoring
Pressures and constraints
Taste and decency
Institutional factors such as: costs, contracts, deadlines, franchises
Intrusion and privacy
The public interest
The lives of the rich and famous
Codes and conventions reminder
Codes and conventions
Technical codes:
camera shot angle editing transitions SFX CGI
Symbolic codes:
body language, gesture, setting, dress, colour, composition
Sound codes:
music, dialogue, sound effects
Narrative codes:
storyline, plot, structure, characters
Representations:
age, gender, ethnicity, nation stereotyping
Camera shot Close up, Medium shot, Long shot
ECU, MCU, MLS, ELS or ECU, MCU, MLS, ELS or BIG CLOSE UP, BIG LONG SHOT
Camera angle
High, low, eye-level
Two shot
Over the shoulder
Tilted frame
Camera movements
Pan, tilt, tracking shot, dolly
Lighting
High key / low key
Hard and soft
Editing
Cutting, shot / reverse shot
Jump cut, cutaway
Cross cutting
Transitions, fades, wipes, dissolves
Sound codes
Music: genre, motif, instruments
Diegetic/ non-diegetic sound
Ambient sound
Dialogue: narration, speech
Symbolic codes are hugely significant.
Explain why they have been used by the makers of the text. SIGNIFY or CONNOTE.
Body language
Gesture
Dress
Setting
Object
Composition: rule of thirds, perspective
Colour
Typographic codes: fonts, plain,
bold, italic, decorative, serif / sans serif
Mise en scene — a useful word here which often describes many symbolic codes
Denotation and connotation
Signifiers
Soap opera
Plot, multi-layered storyline
Tension, closure, resolution
Harmony, dis–equilibrium, equilibrium
Open narratives / closed narratives
Linear, multi–strand, chronological
Flashback
Time condensing, time expansion
Audience knowing more than the character
Fade to black signifying death
Cliff-hanger ending
Does it remind you of any other texts you have seen in television?
New S4
Well done for your work on day 1 of your new course. Today you looked at your research and plans and used them to try to make your model for your first key frame.
Think:
What bits of your plan were too difficult to try and produce? How will you adapt your plan so that you can get a better end product?
Write down:
your ideas about this in your logbook. It will help you for the written bit of the assignment. Remember the written part of the assignment is worth half of your grade so it’s important to keep good records.
Watch this video again:
or this one:
how to make a face
Supported Study – last chance saloon
The exam is on the 21st as you know.
Supported Study will be offered on the day before from 10.45-12.30. Last minute questions and quizzes etc. However, keep revising EVERY day.
May the fourth be with you.
Higher Media class
Apparently there will be 27 of us in the 2014/2015 class. Welcome! Follow this blog to keep up to date with assignments, NABs, exam preparations etc. Sign up to get notifications.
Narrative conventions question
Narratives are made using roles, codes, oppositions, conventions and
structures. With reference to one or more from the list above, explain narrative in a
media text you have studied.