Watch from 3 minutes in.
What are little girls being told being a “woman” looks like?
How is the representation made?
How does Elsa change or transform?
What does the transformation mean for her?
Why did Elsa end up as the main character of this story as far as little girls are concerned?
What are the intended consequences for Disney?
What unintended consequences might there be, caused by a differential decoding?
Now – why did this advert get complaints?
What were the intended consequences?
What were the unintentional consequences?
How are women represented in real life when it comes to power?
http://www.bbc.co.uk/news/uk-politics-32601280
Is how we teach girls about womanhood important?
Who is good/bad/pretty…?
