MUSIC AND THE MEDIA: Create an Advert (2 hours)

This tutor directed task leads on from the Music and Media workshop. In this task, you are asked to create an advert (for television or radio). The focus of this should be the musical persuasion.

Evidence: Your completed advert should be recorded and submitted in electronic form.

The focus of this tutor directed task was to create a television or radio advert using musical persuasion. We decided to do a radio advert as we thought the music element would have to be even more prominent, due to there being no visual. We used a digital piano to create the ‘jaws’ music. This was replicate the feeling those get when desperate for a drink of coke. As it stops suddenly, we opened a can of coke (and got through quite a few as it took quite a few takes to get it perfect). We then used voice to exhale and speak the very simple spoken word part. I think with these three basic elements, it made the radio advert very effective.